Augmented Reality Value Validation: From Theory to Reality

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Grace Fong & Sam Murley

Augmented reality has been well established as a transformative technology for solving high-value business problems. It demonstrates the potential of empowering a human. However, most digital transformation initiatives have promising beginnings but typically end in pilot purgatory with frustrating and tedious journeys. PTC is the only company in the world focused on enterprise AR and obsessed with ensuring that we are creating and capturing value at every step in the customer’s journey. We have developed adoption frameworks to help our customers deploy our products and scale across the organization. We will focus on the triumvirate of key people, products and processes needed to successfully quantify the value of augmented reality in the enterprise and build virality to help you scale across your enterprise. Join us to learn more about these frameworks and real success stories!

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