BCG & PTC: COVID-19 - How to Emerge Stronger from the Crisis

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Howard Heppelmann & Jacopo Brunelli

As the business impact of the COVID-19 crisis mounts, leaders in every industry are moving urgently to protect employees and build resilience. Leaders need to look much further ahead and envision how the crisis will continue to affect the competitive environment and what society will need in the coming months and years. In this session, we’ll review the current impact of the crisis, implication for enterprises, the dimensions of re-starting and what new challenges will be faced. Further, we’ll be looking at what companies can do to find ways to create resiliency, sustainability and value through the digital and the human component. You’ll see how organizations are using technology solution to open new opportunities to not just survive but create competitive advantage.

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